2025 Citywire New Model Adviser Top 100
The Penny Group is thrilled to be recognised in Citywire New Model Adviser’s Top 100 for 2025
This is the eighth consecutive year we have appeared on the Top 100 list, and we are extremely proud to be included once again among the leading firms in the professional financial planning community.
The judging criteria is based on several factors, with Citywire looking for evidence of well-qualified staff, robust investment propositions, carefully segmented client bases, good use of technology, willingness to share best practice, client education, recruitment, and contribution to professional standards, to name just a few factors.
2025 has been a strong year for The Penny Group, with assets under advice having risen to £1.3bn, and our continued expansion supported by new senior hires, two strategic acquisitions, and further investment in innovative tools.
Click here to see the full list of the NMA Top 100
Clement Cowley, Partner at The Penny Group, said:
“We are thrilled to be included in the New Model Adviser Top 100 for 2025, marking our eighth consecutive year on the list. This achievement reflects the dedication and hard work of everyone across the firm in delivering the highest standards of service and support to our clients.”
Get in touch
Email info@thepennygroup.co.uk or call 0207 061 2345 if you have any questions or should you wish to speak to one of our advisers.